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Put the power of a personalized marketing strategy to work for your business

UPDATE 3.19.20 – WE ARE OPEN. 
As we can work from the safety of home base, we are still here providing our clients full support on a daily basis.

With shifting priorities and smaller staffing, if you need help communicating with your customers during these uncertain times, we can help take some of the burden off your staff to be sure that everyone is in the loop. We suggest communicating on all of your social media channels with your current sanitization methods, hours and any staffing/sick leave information.

Stay healthy and safe everyone!


We’re a marketing agency based on Rochester, NY that works with equine health and veterinary companies, optics & photonics manufacturers and non-profits to build stronger brands and better connect with their clients.

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Brand Management

More than just a logo, your complete brand helps potential clients remember you faster and understand what you offer.

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Marketing Strategy

Define a dynamic plan to make your new product launch, sales event, or change in focus a success.

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Seach Engine Optimization

Get found by the right customers faster when you improve your SEO ranking and search results.

Marketing Strategy Resources

Follow our popular blog for the newest branding advice, musings on marketing and stories on strategy.

Brand Communication in Uncertain Times

Brand Communication in Uncertain Times

While everyone is working hard to keep the doors open and the lights on, we are still here working from home to be sure our clients are able to share updated information quickly with their customers.If you have not yet thought about communicating with your customers...

3 Reasons to Focus on Marketing

3 Reasons to Focus on Marketing

Why marketing is important – especially when business is good. Why add fuel to your car? Because after a few miles you aren’t going to be headed anyplace. The same applies to a business, whether it’s a B2B model or an online store. After a good trade...

3 Reasons Why Your Website Is Losing Traffic

3 Reasons Why Your Website Is Losing Traffic

As someone that sees a lot of manufacturing websites, it’s immediately apparent which ones are geared for their users from a complete and straightforward content POV. From keyword selection and implementation to help buyers make a purchase decision (and stay on your...

Featured Work

See how we’ve helped grow businesses like yours.


Genesee Valley Equine Clinic

Brand overhaul with an updated logo, website, practice video, and marketing and office tools for large equine veterinary practice.


CMM Optic

Logo refresh, brand visual refresh, new website, trade show booth and materials, and PR. The brand also went through a significant name change at the same time, timed during a large international trade show.

“Working with Full Gallop has been an absolute pleasure. You have helped develop the CMM Optic identity that they have been looking for and I wanted to thank you personally. CMM Optic looks forward to the next phase of our partnership and the success that it will yield.”

Tom Goundry

VP of Business Development, CMM Optic

“Amanda has been great to work with. She’s organized, fun, and smart. She’s able to move projects forward in an effective manner without ruffling feathers and keeping the process enjoyable. Her marketing knowledge and expertise have added value to all of our projects she’s involved in.”

Ross Johnson,

Owner, 3.7 Designs

“I was reluctant to hire anyone to help me with website design and marketing. I thought I should just be able to figure out how to do it on my own. Fortunately, I had an initial conversation with Amanda about her work and felt instantly at ease with having her on board to build my business! Amanda’s ability to access my business needs and translate them in action steps that I could follow was impressive to say the least.”

Terri Lance, PhD

Owner, HealthLynk Coaching

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