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local tack shop

10 Ways of Winning Sales as a Local Shop

I am a fan of shopping in-person at any local tack shop. When I travel, I seek them out and see what people are buying in that area of the country. I also like to fondle the leather (ok, I may have a teensy problem, haha), try things on and have a chat with the[…]

using local SEO

Using Local SEO to Find More Equine Customers

Search Engine Optimization (SEO) offers both a wide net and a local net approach. If you pull from the local population for the majority of your business, you will want to consider adding some additional profile work and listings to ensure that local people can find you easily. Who should consider this type of SEO[…]