Writing kick ass emails that get results

8 Ways to Kick Butt with Email

Email is the perfect accessory to the well-heeled marketing plan. The success of your marketing plan can be determined quickly by answering this question, do you know if your emails kick butt? Email is nearly 40x better than Facebook and Twitter at acquiring customers. (McKinsey & Company) Email conversion rates are 3x higher than social[…]

5 Ways GDPR Will Impact Your Business

  There is a bit of panic right now on the part of businesses that utilize email marketing regarding GDPR (General Data Protection Regulations) changes to require businesses to protect the personal data and privacy of consumers that do business in Europe and the UK. As part of the global and more toothy CAN-SPAM regulations,[…]